May 28th, 2020

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Marketing News

Separation Anxiety and Your Pet

Don’t Leave Me!

The separation anxiety struggle will be real for your dog when you go back to work.

While you may be dreaming of the day you can go back to the office, your favorite coffee place, and to some gossipy chit-chat with co-workers, your dog might have serious issues when suddenly you’re gone again.

(We say dog, because we know that with some exceptions, most cats can’t WAIT for you to get back to the old routine and leave them alone, already.)

Most dogs thrive on routine and live for the time they have with you, so it’s important you know the signs of pending separation anxiety as well as what to do about it.

Leave the house for short periods of time, but don’t go far. If your pooch begins to bark, howl, whine, or scratch at the door, or tears something up while you’re away for that few minutes, chances are you are going to have a distressed dog on your hands when it’s time to ditch the sweats for suits.

Separation anxiety is no joke—upset dogs can not only do damage to your home and property but to themselves as well. Having accidents in the house, crate destruction, pacing, howling, as well as chewing walls, doors, and furniture are not uncommon.

Some dogs even get anxious when they notice the signals of their owner’s impending departure such as putting on a coat and grabbing keys.

So how do you prepare your pet to be alone again? Here are a few suggestions to help acclimate your canine:

  • Start NOW. Don’t wait until the day before you begin your previous work routine. Ease super-attached dogs into it by telling your pet to “stay” and then going to another room for a minute before calling them to you. Putting your pet in a separate room—with a favorite toy or long-lasting treat for 10-20 minutes while you are home may help as well.
  • One of the most important things you can do is to begin leaving your dog alone in the home for varying periods of time. Leave for just a minute to start, then gradually increase the time you are gone. Your dog will (hopefully) come to learn that absences are safe.
  • Make leaving a non-event. Don’t acknowledge your dog or say goodbye when you go. Yes, it’s hard not to tell them you love them, to be a good dog and that you’ll be home soon—but it’s necessary.
  • If possible, getting your dog out for a walk, run, or some other energy-burning exercise prior to your departure is extremely helpful in reducing stress. A tired dog has a much greater chance of being a calm dog. (And by the way, it works for people, too!)
  • Many pet owners have seen results with herbal solutions and pheromones such as Rescue Remedy or Adaptil products as a supplement to training. Cannabidiol (CBD) is also gaining popularity as a treatment for canine anxiety—but do your research and check with your vet before administering this to your pet.
  • Make an appointment with your veterinarian. If you’ve tried reconditioning and training but your pet is still exhibiting anxiety or destructiveness, your vet can prescribe medications such as Xanax, Clomicalm, and Sileo.
  • Reach out to a professional trainer or behaviorist if necessary. In the long run, this will be less expensive than a demolished den or vet bills from anxiety-caused injuries.

Finally, be patient and don’t give up right away as it may just take time for your dog to adjust to your new schedule. Of course, there’s always the option of finding a new job that allows telecommuting or dogs in the office—which many folks have now found makes for both happier people and pets!

March 24th, 2020

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Marketing News

Why Your Practice Needs a Pet Owner Communication App NOW

If you’re not already using a pet owner communication app such as PetDesk or Vet2Pet, there’s a very good reason why you should consider it right now: during the COVID-19 crisis, PetDesk is offering free 2-way communication between you and your clients.

Both Vet2Pet and PetDesk are convenient, free apps that your clients can download for both iOS and Android and it enables them to:

  • Make appointments
  • Request prescription refills
  • Set medication and vaccination reminders
  • View medical records
  • View office hours

These apps will keep your client base engaged and help you reduce appointment cancellations. It will also play a key role in meeting Center for Disease Control requirements for limiting face-to-face contact and without tying up phone lines during this time.

PetDesk released data yesterday showing that their platform alone sent 1.5 million COVID-19 related messages to and from pet owners yesterday, which is ten times the volume of a normal day. Veterinary clients report that these apps have been instrumental in keeping them updated about their veterinarians’ availability and changing COVD-19 procedures.

Get more information on these apps, their function and how they can help your practice at the links below:

PetDesk (COVID-19 Free 2-Way Communication Offer)

Vet2Pet

March 23rd, 2020

Categories
Marketing Posts

Telemedicine Available

Social Media Post:

To make sure our clients, staff, and patients stay as safe and healthy as possible, we are utilizing telemedicine for many appointments via the [TELEMEDICINE APP]. While not suitable for urgent or emergency care, telemedicine is easy and convenient to use for follow-up care, allergies, coughs, diabetic care, gastrointestinal problems, medication refills, hospice care, parasite prevention and treatment and more. Download [TELEMEDICINE APP] here: [Link to app download or refer them to App Store or Google Play] Questions? Just give us a call at [HOSPITAL TEL NUMBER].

Newsletter Article:

We Offer Telemedicine To Help Your Pets

In light of COVID-19 concerns, we have taken steps to make sure our extended community remains as safe as possible. We are now offering digital appointments to complement ongoing in-office care through [TELEMEDCINE APP].

If you are interested in connecting digitally, you will need to download the [TELEMEDCINE APP].

Some important details:

  • [TELEMEDICINE APP] connects you with our veterinary team, not a third-party veterinarian. [NOT TRUE WITH ALL APPs]
  • Consultations will cost [AMOUNT, DIFFERS FOR EACH APP]
  • Not all ailments are good fits for telemedicine, and [TELEMEDICINE APP] is not suitable for urgent or emergency care. Currently, only clients with smartphones will be able to utilize this service.

What is suitable for telemedicine visits?

  • Allergies
  • Coughing, sneezing, URI signs
  • Dermatology
  • Diabetic care and management
  • External parasites (fleas, ticks, mites, etc.)
  • Gastrointestinal upsets, intestinal parasites
  • Hospice care
  • Lameness evaluations
  • Limited mobility patients and clients
  • Medication refills
  • Nutritional counseling
  • Progress exam
  • Stressed/anxious pets
  • Suture checks

Please call us immediately at [HOSPITAL TEL NUMBER] if you think your pet may need urgent or emergency care.

We are going to do our very best to be available to you and your pets; however, coverage is limited to working hours. You can anticipate a one-hour turn-around around in response, but we may occasionally be delayed due to an in-office emergency.

March 20th, 2020

Categories
Marketing News

COVID-19 & Your Team: Curbside Services Protocols

We know that caring for the health and well-being of pet patients is challenging at this time, and many practices are opting for curbside/drop-off exams and services to keep physical human interaction, clinic access and viral exposure to a minimum.

When offering curbside services, the following procedures can help limit your employees’ exposure and keep clients and their pets safe:

  • Instruct clients to call the hospital when they arrive to alert staff they are in the parking lot.
  • While on the phone, have a technician get a brief history before sending the vet/technician out to the vehicle and waiting for the pet.
  • Doctors and staff should consider wearing protective gloves, masks and/or gowns as pet fur can potentially harbor the coronavirus from infected clients.
  • If the pet needs an initial examination in the vehicle, try to keep as much personal distance as possible between yourself and the client and any other persons in the vehicle.
  • Except when an animal is non-ambulatory or must be examined in the vehicle, staff members should come to the car and swiftly transport the pet inside the practice while the client remains outside.
  • Use a designated exam room—possibly the one closest to the door—that can be thoroughly cleaned after each use.
  • The veterinarian can discuss any findings, diagnosis, and treatment with the pet owner by phone or video app, such as Facetime.
  • Once the exam and/or treatment is complete, all used protective gloves, masks, and gowns should be thrown away outside the clinic. The doctor/team members involved in the appointment should immediately and thoroughly wash their hands with soap and water.
  • Payments should be done over the phone and/or electronically whenever possible.

To limit the need for clients to enter your hospital, you should also consider curbside pick-ups of medications and food.

We have prepared the following content and communication tools for your use to alert your clients to the changes:

March 18th, 2020

Categories
Marketing News

Is It Time For Telemedicine?

As we all get used to the idea of social distancing, telemedicine might be an idea whose time has come. It can keep your clients engaged with their pets’ health care and remotely deliver your patients’ clinical health status when office visits cannot be scheduled. It can also and help you provide:

  • Answers to general health/medical questions.
  • Help with behavioral issues.
  • Basic follow-up visits.
  • Expanded office hours.

Telemedicine offers digital tools that adapt pet health care to the electronics we use every day. You may already be sending clients texts or using Skype or Facetime to observe your patients. With several mobile apps on the market today, this may be a good time to evaluate the possibility of using them in your practice.

What to look for in a telemedicine app

Look for an app that best meets the needs of your practice and your clients. Some things to consider:

  • Is it designed specifically for health care professionals?
  • Does it allow clients to text, call, and send photos or videos of their pets?
  • Does it offer a library of educational materials that can be sent to clients as needed?
  • Is it accessible via smartphone as well as desktop? And is it compatible with both Android and iOS operating systems?
  • Does it let you set pricing for the services you offer?
  • Does it allow for multiple clinic users so that team members can answer basic questions?
  • Can it integrate directly with your electronic health records system?
  • Does it have real-time video calling capabilities?
  • Does it offer excellent customer support?

Keep in mind that most states require a valid veterinarian-client-patient relationship (VCPR) to diagnose, prescribe medication, or otherwise treat an animal via telemedicine.


Telemedicine Recommendations

BI – BI is offering its telemedicine service, PetPro Connect for free to all US customers.

Please reach out to your BI territory manager to enroll and schedule a demo today.

Petriage – They are here to help you provide excellent care for your patients. Their vet-validated Petriage Analysis tool, paired with a Petriage clinic partnership, helps you extend your business, deepen client relationships, and improve patient outcomes by providing more-connected care.

Visit petriage.com for additional information. Mention you’re a member of PSIvet and receive exclusive discounts on each tier of services.

VetSource/TeleVet – The online pharmacy VetSource has partnered with TeleVet, a remote vet care app to offer virtual appointments and follow-up care to pet owners as well as online ordering and home delivery of medications, prescription foods, and other pet supplies.

March 17th, 2020

Categories
Marketing Posts

Online Pharmacy / Home Delivery

Social Post

Image text:

Home Delivery of Meds & Pet Food Available!

We Offer Home Delivery of Pet Meds and Prescription Foods

To ensure that our patients get the medications, prescription foods and other products they need right now, we want to remind you that we have a trusted online pharmacy partner who can deliver your pet’s supplies to your door. Shipping is free on many orders, and there’s also an AutoShip option that will send your pet’s regular meds and foods to you on schedule. There’s a link on our website homepage or you can just follow this one: [LINK TO ONLINE PHARMACY]


Newsletter

Subject line

Home delivery of meds & pet food available!

Preview text

Our online pharmacy partner can deliver your pet’s meds, prescription foods & other supplies right to your door!

We Offer Home Delivery of Pet Meds and Prescription Foods

To ensure that our patients get the medications, prescription foods and other products they need during this difficult time, we want to remind you that we have a trusted online pharmacy partner who can deliver your pet’s supplies directly to your home.

Our online pharmacy partner works hand in paw with us to make sure the meds and products your pet gets are safe and handled properly so they are effective and all guarantees stay intact.

Shipping is free on many orders, and there’s also an AutoShip option that will send your pet’s regular meds and foods to you on schedule. There’s a link right on our website homepage or you can just click here to go directly to the site right now: [LINK TO YOUR WEBSITE ONLINE PHARMACY]

As always, the health and safety of our clients and their pets are our priority. We remain open at this time with precautions in place to minimize the spread of any viruses and germs should you need to bring your pet in to see a doctor or pick up prescriptions at the hospital. Please don’t hesitate to call us at [HOSPITAL TEL NUMBER] if you have any questions, concerns or need to make an appointment.


Is Your Hospital in Need of an Online Pharmacy?

The Covetrus online pharmacy platform, to include Atlas and Roadrunner compounding, can be utilized to provide your owners with the food and medications they need, without leaving their home. This protects your revenue and, most importantly, their family and yours. PSIvet has negotiated an exclusive discount on platform fees for our members.

To learn more or to enroll, please click here.

VetSource – In partnership with your practice, this trusted online pharmacy and pet supply retailer offers streamlined e-prescribing tools, online ordering, home delivery, auto-ship, compounding and more for you and your clients. They’ve also teamed with TeleVet to provide telemedicine.

March 17th, 2020

Categories
Marketing Posts

Infographic: Protect Your Family and Pets By Preventing The Spread of Germs

iVET360-COVID-19-materials-FLYER-branded-gray
iVET360-COVID-19-materials-FLYER-branded-blue

Social Post Content Options

#Flattenthecurve is more than just a slogan, it needs to be a way of life for a while. These little things can make a big difference, especially when it comes to stopping the spread of viruses and bacteria.


Six little things you can do right now to make a big difference when it comes to the spread of viruses and bacteria. #flattenthecurve


Our hospital is taking precautions to ensure that you and your pets stay safe at our hospital. Here are six things you can do where you are to help us #flattenthecurve


March 17th, 2020

Categories
Marketing Posts

Coronavirus, You, and Your Pet

What you need to know about coronavirus to protect your family and your pet

Obviously, many pet parents are concerned about the spread of coronavirus, also known as COVID-19, and how to protect their families and their pets. The good news is that at this time, the U.S. Centers for Disease Control and Prevention (CDC) and the World Health Organization (WHO) say there is no evidence that companion animals, including pets, can spread COVID-19. Nor is there currently any evidence that we can transmit the virus to them. However, as information about this virus is still developing, there are precautions you should take to protect your family and pets, including:

  • WASH YOUR HANDS – use soap and water for at least 20 seconds, and especially after coughing, sneezing, contact with others or with animals. If soap and water are not available, use hand sanitizer.
  • Avoid touching your face with unwashed hands.
  • If you have any symptoms of respiratory illness, stay home and restrict your contact with your companion animals
  • Those infected with COVID-19 should avoid contact with animals, including petting, snuggling, being kissed or licked, and sharing food.
  • Know the symptoms – they are similar to influenza fever, cough, and shortness of breath.

We are actively monitoring developments related to animals and the virus, and you can find the latest updated information about COVID-19 as it relates to pets on the AVMA’s coronavirus page. You are also welcome to give us a call with your questions at [HOSPITAL TEL NUMBER].